Captivate names national sales director

Jenny Therriault has joined the agency in the new role.

Location-based video media network Capitvate has named a new national sales director.

Jenny Therriault has joined the company in the new role, which will see her covering sales with clients and agencies in Montreal and Ottawa. She will report to Barb Huggett, VP of advertising sales at Captivate.

Huggett tells MiC that adding Therriault, who will be the company’s first person based in Montreal, furthers her mandate to ensure Captivate has full national coverage for its clients.

Therriault comes to Captivate from Montreal-based Agence Rinaldi, where she has spent the past five years working as an account executive.

Captivate’s network of 12,000 elevator and lobby displays are currently in 1,800 office buildings across North America.