Articles Tagged ‘Barb Huggett’

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Captivate helps advertisers hit the slopes

In early prep for ski season, the place-based media company teams up with Skiron to add OOH activations at over 35 ski resorts across Canada.

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Captivate teams up with MiQ to improve place-based OOH targeting

A new audience planning tool combines geolocation and online browsing data to better reach people in buildings and elevators.

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Captivate adds a new programmatic partner

The DOOH specialist has partnered with Hivestack to make its inventory available to more buyers.

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Captivate inks new deal with Cadillac Fairview

The deal will see Captivate’s new multipurpose screens installed throughout CF’s building network.

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Captivate’s major expansion in Ottawa

Besides increasing its screen count, the DOOH company has added bilingual functionality to reach a greater number of residents.

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Captivate sees spending shift as it celebrates 20th anniversary

SVP of advertising and Canadian GM, Barb Huggett, talks about the company’s plans for its milestone year.

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Captivate expands its network, says hello to Ottawa

The location-based advertising network will also bring its lobby monitors to the Canadian market.

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Captivate looks to embrace digital, real estate with new hires

The OOH agency is also looking at simplifying its Canadian sales by creating a new leadership position overseeing sales and real estate.

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Captivate names national sales director

Jenny Therriault has joined the agency in the new role.

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ICYMI: Globe adds to sales team, CFL’s web series

In case you missed it: the Globe and Mail has added two to its Globe Alliance sales team, and the CFL is introducing a new web series.