Fuel Digital Media has been selected by Auto123.com to represent its digital ad inventory, as well as custom content and sponsor opportunities.

Auto123.com is a reference for auto buyers and sellers of both new and used cars, and has been providing information about auto industry innovation and events for nearly 30 years.

Available in both English and French, Auto123.com welcomes close to 1.5 million unique visitors every month. It is mainly visited by men (72%) aged 25 to 54 (65%) and 75% of visitors access the website directly.

The site features a wide variety of content, frequent updates, numerous guides and tools, and inventory of pre-owned vehicles. Additionally, it delivers full coverage of the main auto shows, technical specifications for all vehicles, shopping guides, vehicle comparisons and payment calculators.

Advertising opportunities available on Auto123.com include targeted ad tactics, sponsorship opportunities, custom executions and the distribution of content marketing campaigns in French and in English.

The Montreal-based Fuel Digital Media has been pushing outside of Quebec since 2020 when it added English language duties to its long-time relationship with Re/Max. Other online properties Fuel represents include Elle, Vogue, Royal LePage, GQ and Le Monde.