Audience analysis company NLogic has hired Sue Haas as president and COO.

Effective April 17, Haas will lead the NLogic team in providing the media industry with expertise and leading technology solutions for a cross-platform, cross-media world.

Haas brings more than 20 years of media experience to her new post, including more than 10 years with Blue Ant Media, most recently as SVP, digital, global media.

David Phillips, NLogic’s previous president and COO, left the company in December to become chief product officer at Environics Analytics.

NLogic, a wholly-owned subsidiary of Numeris, provides audience analysis tools and data for the TV and radio broadcast industry, media agencies and advertisers. Its most recent new product, revealed last month, is a tool meant to help interpret cross-platform data from Numeris’ recently launched VAM.