Skittles takes its rainbow to Pride with social and OOH

The CPG brand's latest campaign involves TikTok, tattoos and the restoration of rainbow crosswalks.
By Patti Summerfield
21 hours ago

Subscribe now for unlimited access!

Get the latest intel on the Canadian media industry. Pick the plan that is right for you.
Cancel anytime. *

Subscribe

Already a subscriber?

Sign in here

*Annual subscriptions are eligible for a refund anytime within 10 months from sign-up;
no refund will be applied for the final two bonus months.