Looking for innovative media ideas? Check out cheeky new campaigns – featuring MUCH ‘house’ invasions and ‘FU’ webinars – from the April youth-themed issue of strategy, MiC‘s mothership:
Adidas’ hipster house party: 60 is the new 20-something
Virgin Mobile says ‘F U’ to floundering economy
And catch the latest new ad ideas from sister publication stimulant:
Who turned off the lights?: Bleublancrouge keeps Montreal in the dark for Earth Hour
Gillette and NASCAR give users a taste of life in the fast lane with some Young Gunners.
And Skimmer makes your virtual selves whole again with a Virtual lifesaver