Astral Media TVPlus just made it easier for media buyers to strut their stuff. The Montreal-based specialty media co is expanding its use of the Toronto-based broadcast management technology Specialty Data Systems (SDS) for media planners buying Teletoon French and Teletoon French Retro.
The move brings the number of Astral Media TVPlus’ stations using the SDS system to 10, including Canal Vie, Canal D, Series+, Historia, Ztélé, VRAK.TV, MusiMax and MusiquePlus. The SDS proposal tool speeds up Astral Media TVPlus media presentations having incorporated all 10 networks to one unique proposal system..
