April 19
Mediaweek presents TV Upfront Live
Marriott Marquis, NYC
Dana Gerber, dgerber@adweek.com
This one-day seminar will explore the future of the upfront, including the market positioning of broadcasters, cable networks and syndicators, and the increasingly vital role clients are playing in this critical media marketplace. Speakers include Joan Fitzgerald of Arbitron and Pam Zucker of Mediavest USA among others.