Kevin Crull will be joining U.S. telco Sprint as its chief marketing officer, effective May 31.
Crull was previously president at Bell Media, which he departed in April after a dispute about editorial coverage. Crull reportedly interfered with CRTC chairman Jean-Pierre Blais appearing on CTV News following some Let’s Talk TV decisions. “It was wrong of me to be anything but absolutely clear that editorial control always rests with the news team,” he said in an apology at the time.
He was replaced by Mary-Ann Turcke, group president, media sales, local TV and radio at Bell Media.
Crull was named president of Bell Media in 2011, after its acquisition of CTV Globemedia. While in the role, he oversaw the integration of Astral Media’s properties in 2012 and 2013, as well as the launch of CraveTV last year. From 2005 to 2010, he was president of residential services with Bell Canada. Crull also previously led consumer and small business sales and marketing at AT&T.
Crull will relocate to Kansas City for the new role at Sprint.
With files from Val Maloney
Bye, Bye meddler. No one here will remember your name in another year. Thanks for coming out.
What? Unbelievable. There is no shortage of very good competent people but nothing beats connections. Nothing.
Sprint World HQ in KC is a “city” in itself.
Hope they realize they will need to remove any telephone projectiles in the Sprint boardroom! Anger Management was a show CTV aired after all.
A better question. Who cares? This guy was DOA.
🙂 This guy has issues. He is rude, arrogant, abrasive. Too bad for Sprint. Clearly it is connections over common sense. Kansas City is a great city. He has won the darn lottery.
He won the lottery in the late 2000s. Bell was the subject of rumoured takeovers, and the top 4-5 execs were given huge retention bonuses (several million each) because of the rumored takeover. This was on top of their multi-million dollar paycheques.