Articles Tagged ‘Bell Media’
TSN, Sportsnet announce 2022-23 Raptors broadcast schedule
Google, Mary Brown’s and Subway have signed on as new sponsors for TSN’s games this season.
Mary Makes It Easy is back with new sponsorship opportunities
The culinary show offers brand partnership opportunities that include branded content and influencer programs with Mary Berg.
Michael Melling placed on leave from Bell Media
Richard Grey will take over as acting head of the company’s news division in the fallout from Lisa LaFlamme’s departure.
Bell Media launches workplace review after LaFlamme departure
The company is looking to address questions about “toxic behaviour” that have been raised about its newsroom this week.
Lisa LaFlamme let go from CTV
Omar Sachedina will now anchor CTV National News after a “business decision” by Bell Media left the former host feeling “blindsided.”
How Subway activated its first Amazing Race sponsorship
A cross-platform buy is being extended with a pair of contests reinforcing the QSR’s “Eat Fresh Refresh” brand overhaul.
Desjardins banks on The Amazing Race Canada
The financial institution’s activation mix is meant to both drive brand KPIs and put attention on its GoodSpark Grants.
Bell’s DSP offers powerful Canadian data to Canada’s top watercooler content
Suite of data-driven tools helps brands reach the audiences that matter
Sponsored
Bell renews Osheaga sponsorship, adding two more music festivals
The company will also be the sponsor of electronic festival Ilesoniq and country festival Lasso.
How an Amazing Race sponsorship fits with Guru’s growth plans
A sizeable presence during one of season’s most-watched shows is part of a broader summer strategy that includes festivals and other events.
Bell Media reveals fall French programming lineup
The company is bringing a swath of scripted and unscripted originals to Noovo, Z and Canal.
Bell Media renews broadcast and streaming rights with NFL
Games will continue to be available across the company’s linear networks and their online platforms.
Upfronts 2022: Bell Media nears 100 original titles for 2022-23 slate
The originals lineup includes English and French scripted and unscripted titles across its networks and streaming platforms.
Upfronts 2022: Dramas fill up Bell Media’s CTV and specialty acquisitions
The lineup includes a spin-off of The Rookie and new titles starring Amanda Warren, Jimmy Smits and Oscar winner Hilary Swank.
Seven new brands sign on to sponsor The Amazing Race Canada
Desjardins, Subway and Guru Organic Energy are among those that will be integrated with the show’s eighth season this summer.
