Jesse Kohl
Inspired Thinking targets wealthy Canadians
The new magazine wants readers to celebrate their success with food, drink and travel.
Playoffs break RDS record
The Montréal Canadiens attracted record-breaking audience averages last week. . . twice.
YTV show auditions kids for recording gig
The Next Star fits nicely into the reality talent show genre – but the interactive summer series is open only to contestants who are too young to drive.
Desperate Housewives returns to chart
BBM/Nielsen Top 30 – April 7-13
After a long absence from the Top 10, CTV’s Housewives returned to Sunday nights with a #7 showing worth a 1.763 million average.
IAB releases road map for digital ecosystem
‘The promise of UGC is now being hyper-realized with social media,’ states the Interactive Advertising Bureau’s latest report for marketers and ad execs.
Canadian Idol accepts online auditions
A last chance is being offered to performers hoping to become the next Canuck Idol.
Luminato goes multimedia
Social networking, UGC and mobile messages are some of the many elements built into Luminato’s 2008 marketing plan.
TSN/RDS rank highest in Roper survey
In a recent survey, Canadians ranked Canadian and American sports nets according to enjoyment, news and overall quality.
Star Media launches three targeted sites
TheStar.com‘s owner is launching three new online sections – which also function as independent sites – to target Toronto residents with what matters most.
CSI tops Idol at #1
BBM/Nielsen Top 30 – March 31-April 6
After a long stretch at the top of the national chart, American Idol had to settle for second place this week.
The Score’s numbers up for NCAA March Madness
NCAA March Madness saw The Score’s audience numbers jump significantly this year – across multiple platforms.
Teletoon puts a little Kung-Fu into movie contest
The tooncaster has teamed up with Maple Pictures to promote the upcoming Jackie Chan and Jet Li flick The Forbidden Kingdom.
Virgin backs Fashion‘s blogger search
Virgin Mobile will add some SMS promo power to Fashion Magazine as the search for bloggers begins this week.
Canwest launches digital transmitters
Global and E! will soon start to air top shows in High Definition.
Sympatico/MSN adds Kempers to team
The Toronto office of Sympatico/MSN has a new name on the national sales side.
