Terry Poulton
RMB names Conway-Kelley new chair
The CHUM Radio sales/CTVglobemedia exec is the first woman to head up the Radio Marketing Bureau.
BBM Snapshot: Cross-Country Skiers
These winter enthusiasts are twice as likely as average Canadians to have ordered a vegetarian meal when dining out in the past week.
Ricky Gervais series coming to Comedy Net
A gaggle of Hollywood stars, including Kate Winslet, Ben Stiller, Samuel L. Jackson, Orlando Bloom and Daniel Radcliffe, guest star as themselves as the comic bumbles his way through movie bit parts.
A look back and forward from Bruce Claassen
Increasing open-mindedness among clients toward trying innovative strategies is one of the developments that struck the CEO of Genesis Vizeum in 2007.
Fido awards web biz to Revolver 3
The Montreal agency specializes in the conception, development and execution of interactive initiatives.
TVB announces new board
Returning as the Television Bureau of Canada’s chair is Rita Fabian, CTV’s SVP of sales and marketing.
Schick Quattro’s breast cancer initiative to roll out nationally
What began as a creative concept to help educate women, and materialized this fall at L’Oreal Fashion Week and the National Women’s Show, may become the largest piece of interactive art on the web.
MiC‘s year-end pundit du jour: Laura Gaggi
One of the things that worries the president of Gaggi Media Communications is ‘the great chasm between those who believe in the power of online advertising and those who don’t.’
ReGenesis breaking the fourth wall big time
He’s not a scientist, but he plays one on TV, and Peter Outerbridge has been teaming with a geneticist, an ethicist and a science reporter to present what’s almost certainly a first for a TV series.
ICA elects new board of directors
Cossette’s Brett Marchand will remain as chair for a second year.
Year-end thoughts from Tony Chapman
The CEO of Capital C sees ‘the continued globalization of strategy and creativity’ as one of the negative elements that affected our industry in 2007.
Burger King, Much bow Watch ‘n’ Win contest
Fifteen quick-texting viewers of MuchMusic’s Holiday Wrap 2007 will be $1,000 richer.
Looking back at ’07, ahead to ’08
Today’s year-end pundit is renowned NYC-based author and futurist Marian Salzman, who’s credited with popularizing such terms as ‘metrosexual,’ ‘singleton’ and ‘wiggers.’
Cossette Vancouver appoints digital marketing leader
Omar Al-Hajjar will manage and develop search marketing campaigns for national and BC-based clients while ‘evangelizing’ search marketing throughout the Cossette group of companies.
The good, bad, ugly and looming
MiC asked industry pundits to reflect and opine about what happened in 2007 and prognosticate about what 2008 may bring. Stepping up to the plate today is Chris Staples, founder and co-CD of Vancouver’s Rethink.
