How do you lure traffic to a TP website? Kitten Idol. The tissue brand’s online contest has received 10,000 votes in the first week, and 300 cats have their pictures on the site’s related photo gallery.

To promote its John Frieda Frizz-Ease line, the beauty brand is seeking out women where they’re most obsessed about their hair – out on the town.

The new tool correlates web behaviour to offline activity – and a consumer’s personal identity.

The media co has launched a new app for financial news seekers, and a new platform for advertisers.

Foodies can now download meal ideas from their favourite Food Network chefs right onto their smartphones.

A new Internet-to-TV service now comes with ad opps.

With the addition of the map and atlas biggie, Vancouver-based ad network Lat49 increases reach by up to 15 million impressions.

The most wow-worthy executions in digital today, curated by media consultant, strategist and blogger, Andrew Lane.

Internet providers should stop playing favourites, say producers and actors, amid warnings of a chill on digital distribution.

The new digital network amalgamates individual player sites and central web properties to make it easier for national advertisers to reach all markets.

The new face of AOL Canada is being pegged as a one-stop homebase for emails, social networks and third party content integration. It comes with larger ad placement and site takeover options too.

An exclusive video for site subscribers featuring TVTropolis’ beloved hosers touts the beauty of back bacon – and Canwest’s multimedia assets.

A new report by PricewaterhouseCoopers predicts media spending in videogaming, Internet advertising and pretty much everything digital will increase significantly over the next five years.

With new interactive features including video, podcasts, blogs and exclusive interviews, the COC hopes to engage the online audience and double traffic by the end of the year.