Articles Tagged ‘Calvin McDonald’

Sears Canada partners with Penningtons
The retailer will sell the Reitmans-owned brand’s clothing and revamp department stores to launch dedicated plus-sized sections.

Sears Canada spreads the greatness
The retailer is bringing its new brand positioning in-store this weekend with its National Great Day.

Sears Canada launches rebrand for the holidays
The retailer’s CEO tells MiC about how it plans to reach a younger demographic with its new multi-platform campaign.