Articles Tagged ‘Greg McLelland’

Upfronts 2015: Shaw cozies up to advertisers

Advertisers’ demand for ROI has the media co including clients at the early stages of show development.

Shaw Media and Yellow Pages Group partner for new ad opps

The deal includes show-specific overlays inserted into programs on HGTV Canada and Food Network Canada.

TSN and Global partner to sell The Masters

Bell Media and Shaw Media have signed a three-year agreement to sell spots around the multi-day golf tournament.

Shaw partners with CIBC on Income Property

The two-year long deal includes show integrations and endorsements with its host, Scott McGillivray.