Articles Tagged ‘Stephen Jurisic’

Spotted! Winners brings big deals to the streets

The retailer is hiding larger-than-life items across Quebec for a social media-based scavenger hunt.

Maple Leaf changes lives with bacon

The food brand has launched the “Change your life with bacon” campaign, a digital and social initiative targeted specifically at moms.

Stanfield’s takes its guy cross-country

The underwear brand is raising money for below-the-waist cancer research by taking its “guy at home” on the road this week.

Tetley Canada speaks to the mind, body and spirit

The brand is shifting its messaging from promoting one tea at a time to multiple, and is using a mix of TV and social media to reach a broad target of women aged 24 to 54.

Brands launch pre-Super Bowl blitz

MiC asks industry members to weigh in on the value of releasing big budget ads online before Super Sunday.