GroupM agency Mindshare has added a new North American CEO, Colin Kinsella.

Kinsella comes to the agency from his most recent position as CEO for North America at Digitas. Starting July 15, Kinsella succeeds Antony Young, who will remain with Mindshare and shift his focus to global business projects and development, according to an agency release. Kinsella and Young will report to Nick Emery, global CEO at Mindshare.

“Our challenge as a business is to realize media’s potential to be our client’s lead business partner,” said Emery in a release. “Everything begins and ends in media, and Colin’s leadership will ensure that Mindshare is a business partner above and beyond the conventional.”

Kinsella’s career highlights have also included working as global CIO for Razorfish and leading creative, strategy and business-to-business efforts at QuinStreet.