CAA tops radio buying for the second week: Media Monitors

Bell also held on to its top spot in Montreal.

The Canadian Automobile Association was the top Toronto radio buyer for a second week in a row, according to Media Monitors data for Nov. 7 to Nov. 13.

The rest of the spots were held by Public Mobile, Genacol, Subway and Desjardins Insurance. Both Genacol and Desjardins managed to hold on to the same spot they had last week, with Public and Subway swapping their number two and number four spots.

In Montreal, Bell was also at the top spot for the second week in a row for ads for its mobile phones service. It was followed by the Government of Quebec, Subway, McDonald’s and Ford F-150.

Categorically, business and consumer services were the most active radio advertisers in Toronto for the second week, followed by financial services. Wireless carriers were once again the most active in Montreal, followed by quick service restaurants.