The top three active advertisers on TV during the week of Sep 18 to Sep 24, 2023 were McDonald’s, Downy and Subway, according to media monitoring company AdEase.
McDonald’s hasn’t budged from the top for several weeks now, as it continues to promote menu items during the back-to-school and fall seasons. Meanwhile, Downy moved up a spot from #3 to #2, as did Subway from #4 to #3.
Doordash, Wendy’s, Leon’s, Subaru, Tide, Crave and Chevrolet rounded out the top 10 list of national advertisers for the week, with QSRs, Furniture Stores and the TV & Streaming Services categories landing in the top three.
Vancouver
Top Advertisers
- Mcdonald’s: 794 (1)
- Uber: 785 (2)
- Leon’s Furniture: 448 (304)
- Toyota Dealers Association: 444 (9)
- A&W: 418 (-)
- Doordash: 417 (4)
- Subaru Canada: 375 (6)
- Subway Restaurants: 349 (10)
- Wendy’s Restaurant: 316 (11)
- Encorp Pacific (Canada): 305 (5)
Top Categories
- Quick Serve Restaurants: 2447 (1)
- Furniture Stores: 1182 (2)
- Carpooling & Ride-sharing Services: 693.5 (12)
- Tv & Streaming Services: 599.33 (3)
- Automotive Corporate: 535 (8)
- Food Delivery Services: 508.5 (9)
- Yogurt & Yogurt Drinks: 456 (70)
- Candy, Candy Bars, Caramels, Chocolate & Fudge: 432 (13)
- Dine-in Restaurants & Bars: 379 (20)
- Pain Relief Medication: 344.67 (6)
Calgary
Top Advertisers
- Mcdonald’s: 1195 (1)
- Leon’s Furniture: 564 (245)
- A&W: 502 (-)
- Toyota Dealers Association: 475 (3)
- Doordash: 420 (6)
- Subway Restaurants: 403 (7)
- Wendy’s Restaurant: 397 (4)
- The Brick Warehouse: 376 (2)
- Subaru Canada: 362 (5)
- Save-On-Foods: 316 (12)
Top Categories
- Quick Serve Restaurants: 3086 (1)
- Furniture Stores: 1408 (2)
- Tv & Streaming Services: 580.5 (3)
- Food Delivery Services: 521.5 (11)
- Automotive Corporate: 515 (8)
- Import Trucks (dag): 475 (15)
- Yogurt & Yogurt Drinks: 420 (64)
- Grocery Stores & Supermarkets: 393 (14)
- Dine-in Restaurants & Bars: 384 (25)
- Meal Kit Services: 374 (9)
Toronto
Top Advertisers
- Ontario Lottery And Gaming Corporation: 1234 (1)
- Mcdonald’s: 919 (3)
- Leon’s Furniture: 815 (255)
- Uber: 791 (4)
- Interprovincial Lottery Corporation/ILC: 683 (2)
- Doordash: 443 (7)
- Subaru Canada: 428 (8)
- A&W: 394 (-)
- Popeye’s: 353 (12)
- Crave TV: 334 (6)
Top Categories
- Quick Serve Restaurants: 2912 (1)
- Furniture Stores: 1879 (2)
- Lottery Draws: 1275 (3)
- Tv & Streaming Services: 1028.83 (4)
- Online Casinos: 920 (5)
- Carpooling & Ride-sharing Services: 716.5 (6)
- Dine-in Restaurants & Bars: 642 (9)
- Automotive Corporate: 602 (15)
- Food Delivery Services: 594.5 (12)
- Yogurt & Yogurt Drinks: 541 (62)
Montreal
Top Advertisers
- Mcdonald’s: 615 (2)
- IGA Food Stores: 527.5 (1)
- Desjardins Group: 522 (4)
- Interprovincial Lottery Corporation/ILC: 405 (3)
- Loto-Quebec: 391 (5)
- BCE (Bell): 327 (6)
- Doordash: 312 (8)
- Subway: 298 (7)
- Gouvernement Du Quebec: 286 (35)
- Downy: 280 (11)
Top Categories
- Quick Serve Restaurants: 1582 (1)
- Furniture Stores: 757.33 (5)
- Grocery Stores & Supermarkets: 715.5 (2)
- Lottery Draws: 668 (3)
- Online Travel Agency: 452 (8)
- Import Suvs (dag): 450 (16)
- Tv & Streaming Services: 447 (6)
- Domestic Trucks: 405 (7)
- Cold Cereal: 402 (86)
- Pain Relief Medication: 399.34 (9)
Canada Specialty
Top Advertisers
- Downy: 1607 (2)
- Chevrolet Canada: 1282 (4)
- Crave: 1201.5 (7)
- Peloton Interactive: 1142 (3)
- Wendy’s Restaurant: 1128 (5)
- Tide: 1063 (6)
- Subway: 1002 (9)
- Stack TV: 861 (12)
- Crest: 798 (31)
- CIBC: 772 (17)
Top Categories
- Quick Serve Restaurants: 4887 (1)
- Tv & Streaming Services: 3154.83 (2)
- Pain Relief Medication: 2078.67 (10)
- Domestic Trucks: 1815 (3)
- Online Casinos: 1706 (5)
- Dine-in Restaurants & Bars: 1664 (9)
- Furniture Stores: 1647 (8)
- In-wash Scent Booster: 1563 (14)
- Cold Cereal: 1327 (31)
- Yogurt & Yogurt Drinks: 1324 (17)
