Articles Tagged ‘McDonalds’

pexels-anthony-157557

McDonald’s buys big in Toronto and Montreal: Media Monitors

The QSR and government categories also dominate the airwaves in the two markets.

retro radio

Which sectors rode the radio airwaves during COVID?

NLogic’s analysis shows retailers, automotive and service brands were quick to come back to radio as the pandemic went on.

SpotifyDWeekly

Spotify opens Discover Weekly to Canadian brands

Advertisers can now reach users who engage with the platform’s free Discover Weekly playlists through sponsorship opportunities.

McDeliveryPRboard

Spotted! McDonald’s a-door-able activation

The QSR used an OOH ad to trigger a $5 off coupon on Snapchat.

CTV-City-building

CTV and BMO take the top: Media Monitors

The bank held the Toronto top spot again, while the channel jumped two places in Montreal.

joshua-austin-643986-unsplash

McDonald’s and BMO take the top: Media Monitors

BMO held the Toronto top spot while McDonald’s jumped two spots in Montreal.

McDelivery

Spotted! McDonald’s gets benched

To celebrate its “McDelivery Day,” the chain opened up a series of pop-up benches in urban areas.

nationalFrenchFryDayMcDs

McDonald’s amps up year two of fry day celebrations

#NationalFrenchFryDay is going after millennials, and putting Periscope on the big OOH screen to do it.

McDonalds Billboard

Spotted! McDonald’s broadcasts its breakfast message

The QSR took over a Yonge-Dundas Square digital billboard in Toronto to show real-time Tweets and drum up excitement for its all-day breakfast offering.

radioShutterstock

McDonald’s buys the top: Media Monitors

The QSR bought the most radio ads in Toronto for the week of May 2 to 8.

Snow Report_1

Spotted! McDonald’s billboard Snow Report

The QSR is bringing attention to its hot beverages through a real-time snowfall data board on Highway 99, targeting skiers as they approach Whistler.

gunn report

OMD tops 2015 Gunn Report

The media agency has won the honour for most global media wins for the 10th consecutive year.

rio2016CBC

The Olympic countdown is on

CBC senior director of marketing and Olympics Jim Kozak on how the pubcaster and its partners are beefing up branded content ahead of Rio.

carRadioShutterstock

McDonald’s buys the top: Media Monitors

The QSR purchased the most radio advertising in Toronto for the week of Oct. 12 to 18.