Articles Tagged ‘McDonalds’
McDonald’s buys big in Toronto and Montreal: Media Monitors
The QSR and government categories also dominate the airwaves in the two markets.
Which sectors rode the radio airwaves during COVID?
NLogic’s analysis shows retailers, automotive and service brands were quick to come back to radio as the pandemic went on.
Spotify opens Discover Weekly to Canadian brands
Advertisers can now reach users who engage with the platform’s free Discover Weekly playlists through sponsorship opportunities.
Spotted! McDonald’s a-door-able activation
The QSR used an OOH ad to trigger a $5 off coupon on Snapchat.
OMD retains McDonald’s Canada
The QSR has been with the agency for more than a decade.
CTV and BMO take the top: Media Monitors
The bank held the Toronto top spot again, while the channel jumped two places in Montreal.
McDonald’s and BMO take the top: Media Monitors
BMO held the Toronto top spot while McDonald’s jumped two spots in Montreal.
Spotted! McDonald’s gets benched
To celebrate its “McDelivery Day,” the chain opened up a series of pop-up benches in urban areas.
McDonald’s amps up year two of fry day celebrations
#NationalFrenchFryDay is going after millennials, and putting Periscope on the big OOH screen to do it.
Spotted! McDonald’s broadcasts its breakfast message
The QSR took over a Yonge-Dundas Square digital billboard in Toronto to show real-time Tweets and drum up excitement for its all-day breakfast offering.
McDonald’s buys the top: Media Monitors
The QSR bought the most radio ads in Toronto for the week of May 2 to 8.
Spotted! McDonald’s billboard Snow Report
The QSR is bringing attention to its hot beverages through a real-time snowfall data board on Highway 99, targeting skiers as they approach Whistler.
OMD tops 2015 Gunn Report
The media agency has won the honour for most global media wins for the 10th consecutive year.
The Olympic countdown is on
CBC senior director of marketing and Olympics Jim Kozak on how the pubcaster and its partners are beefing up branded content ahead of Rio.
McDonald’s buys the top: Media Monitors
The QSR purchased the most radio advertising in Toronto for the week of Oct. 12 to 18.
