Hockey Canada and Bauer Hockey have expanded their partnership, making Bauer the official equipment provider of Hockey Canada and official team apparel partner, effective Nov. 1. As part of the deal, Bauer Hockey will outfit Canada’s national team with branded team apparel, provide fans with a new lifestyle apparel lineup and launch official replica jerseys in the fall of 2025.

During the three-year agreement, Bauer Hockey will also continue to provide Canada’s national men’s, women’s and para hockey teams with helmets, visors, face masks, neck guards and gloves at all International Ice Hockey Federation events, as well as the 2026 Olympic and Paralympic Winter Games.

Bauer Hockey has been the official equipment partner to Hockey Canada for more than 20 years.

“Expanding our agreement advances more than our support for the athletes on the ice,” says Mary-Kay Messier, VP of global marketing for Bauer Hockey. “We’re continuing to invest into and develop initiatives with Hockey Canada to grow the game and help make it even more accessible to families and kids across the country. Hockey continues to be part of the fabric of our Canadian culture, and we believe providing fan apparel helps inspire a connection to hockey in Canada and opens the door to bring new families into the hockey community.”

Fans can purchase the new line at HockeyCanada.ca, Bauer.com, at authorized Bauer Hockey retail partners across the country and at tournaments hosted by Hockey Canada, including in Ottawa at the 2025 World Juniors.