February 21
Breakfast Seminar: Search Engine Marketing
Toronto
416.760.3344
www.aimscanada.com
The Association of Internet Marketing & Sales presents this meeting on a medium whose worth will grow to $11.6 billion by 2010, fueled primarily by its targeted, pay-for-performance structure, which aids measurement of ROI. The focus will be on incorporating search into the overall marketing effort and how marketers can make their sites more visible across search engines.