TV ad tracking firm Eloda has found a director of business development in Michel Girard. Girard has worked in sales and marketing for several Canadian companies such as Radio-Canada, TVA and Transcontinental. He was an important part of the launch of Astral Media’s specialty TV channels and has recently helped to develop all-news radio for Corus Entertainment. Girard will report to David Gilmour and will be based in Eloda’s Montreal headquarters.
