Marija Djukic

Toyota hyping hybrids with consumer face-to-faces
Toyota Canada and the Ontario Toyota Dealers Association are teaming up to literally put the brand’s hybrids in the hands of green-minded potential customers.

Omni to expand reach of Chinese cinema
The net expects viewership to ‘skyrocket’ when Chinese Super Cinema is beamed to an additional two million households.

Fringe to bow with triple simulcast
The big-buzz sci-fi show from Lost‘s creator will premiere next month with mega exposure on two of CTVglobemedia’s properties, plus Fox.

Astral iMedia takes on sales for vervegirl.com
The Internet sales division of Astral Media will now rep online ad sales for the female-skewed social networking site.

Can Canada dance?
Guess we’ll see when the anticipated series So You Think You Can Dance Canada debuts on CTV and MuchMusic in September.

Corus announces Kids’ fall sked
The media and entertainment company revealed upcoming series highlights and its new three-hour program block, Nickelodeon Sundays.

CBC’s HNIC sked announced
The NHL season, beginning Oct. 4, will be broadcast live and on-demand, featuring games from Europe, special doubleheaders and 25 all-Canadian match-ups.

Omni to expand Bollywood movie block
Already wildly popular with Ontario viewers, made-in-India films will highlight Sunday afternoons elsewhere beginning next month with the Omni Bollywood Freetime Movie.

Minis going for minuscule price
Rental fees of a measly loonie per day in Toronto in 2008? Yes, but only because the diminutive vehicles will also serve as an ad medium.

Tena campaign drives off with Volvo
The surprisingly logical marketer combo is pushing the concept of creating more confident and empowered consumers.

Showcase announces fall sked
Will & Grace‘s Debra Messing will return to the small screen as the channel serves up some risqué fare with new shows and new seasons of returning series.

High Fidelity HDTV coming to Manitoba
Westman Communications Group is bringing the all-HD broadcast and production company’s four channels to Manitoba airwaves.

A channel to get tough
Competitors will vie for a $250,000 grand prize when America’s Toughest Jobs premieres later this month.

New mag targets female biz pros
HEART Business Journal for Women was founded by veteran marketer Brenda Wood.

Rogers Video getting new name
Publicis Toronto will introduce the entertainment biggie’s new look with a multimedia campaign.