Terry Poulton
Dory West opens in Halifax
Dory Advertising beefs up in the Maritimes for Sobey’s.
Hockey star contest resets bar for prizing
A giveaway every hour for 56 days, plus a chance to hang with Sidney Crosby?
National Post getting in touch with its feminine side
Every section in this Saturday’s special issue will report on Canadian women and the factors that affect them.
On the MiC: What marketers should make of the new Census
There’s plenty of food for thought in the data released yesterday, according to a leading demographer.
Tobaccowala to keynote at Media Strategy Forum
Acclaimed as a digital mastermind, the Denuo and Publicis Groupe Media chief is set to galvanize the Sept. 27 event.
Jersey-clad Zipcars zooming around Vancouver
OK, the cars aren’t actually sporting Vancouver Canucks uniforms. But there’s nothing unreal about the money the effort is raising for kids.
Workopolis contest winner to get free tuition
But there’s also a viral payoff for every student who submits a goofy depiction of adventures on the job – and even an ad posted on Facebook.
Sneeze-vertising bows on Vancouver transit
Tomorrow, Science World will roll out yet another element in its innovative ‘We can explain’ campaign for Science World.
New Sony gizmo changes songs at flick of wrist
And the company is so excited about its newest Walkman phone it’s testing its first integrated campaign.
Global touting Survivor: China with edible promo
A million fortune cookies are being handed out across Canada; three will bestow true good fortune.
Aeroplan intros new kind of reward
It’s touting its new music store as a Canadian first and offering a contest involving popular crooner Michael Bublé.
Boxer Media now Canadian ad rep for Forbes.com
Sales will be handled by B-Scene, the Toronto agency’s recently acquired digital and media division.
Dove’s pro-age campaign to tread the boards
In what’s got to be a first for a marketing theme, Dove’s ‘real beauty’ campaign is being turned into a stage play.
Puma snagging attention during TIFF with 3-D window
But passersby can’t get the full effect unless they enter the downtown Toronto store and get branded 3-D specs.
If it’s good enough for George Clooney. . .
When the movie star arrives on TIFF’s red carpet tonight, it will be in the Audi of his choice – just the kind of glitzy kick-off the autoco wanted for its new R8.
