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Kenny vs. Spenny invites fans into the fray

A contest promoting the show’s new season has fans submitting ideas for on-air battles between hosts Kenny and Spenny.

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Reader’s Digest partners with Sympatico.ca

The publishing co’s BestHealthmag.ca is now the portal’s new health and fitness section.

  

 

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Capitalism blocks CTV

Simultaneous online and broadcast ‘roadblocks’ across a number of CTV properties tout Michael Moore’s new film in advance of TIFF.

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PPM panel reveals more TV viewing than previously reported

The new measurement panel’s preliminary results are being released today and may indicate that TV – not digital – has the stronghold in the industry.

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TSN scores 25

The sportscaster commemorates its silver anniversary with online initiatives, promos and a new look for Sportscentre.

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Canucks Kraft, P&G and Starcom shortlisted for media awards

Starcom MediaVest Group gets four nominations for two media campaigns in the North America-wide Creative Media Awards – the only Canadian media agency to be nominated.

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Sennheiser makes noise across Canada

The headphones co pits boys against girls live and in webisodes as part of its 30-city, multimedia tour of Canada and US to raise brand awareness.

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End of a short era for E! network

CRTC okays sale of Hamilton and Montreal stations, while Red Deer signs off and Kelowna rebrands. Victoria’s CHEK staffers raise $2.5 million, still fighting.

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Big Brother’s being watched – BBM/Nielsen Aug. 17 – Aug. 23, 2009

The reality series leaps over the top cop shows.

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O’Leary joins Lang on Newsworld

From the Shark Tank and the Dragons’ Den, CBC has plucked Kevin O’Leary to co-anchor a new weekday business program.

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MSN.ca launches in Canada

After ending its partnership with Bell Sympatico, Microsoft Canada is launching its own portal with multimedia features and ad opps across PC, mobile, gaming and, of course, the web.

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Slide in overall magazine circ slows

ABC releases its bi-annual circulation report, with findings that indicate less decline in single-copy sales compared to its last report.

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Party Buzz brings brands inside Canadian homes

Brands like Van Houtte, Saputo and Hasbro are stepping into the house party scene.

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Bic looks to draw a crowd

The ubiquitous pen co is touting its new line – up-close-and-personal style.

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Teletoon bows brand integration first

The cartoon network is incorporating Moxie Girlz into its new show Majority Rules.