Reversa seduces top honours at CMA Awards gala
Taxi Montreal’s brilliant work for the brand won both Best of the Best and Gold in its New Media category.
Sesame names The Licensing Shop new Canadian agent
The Toronto-based agency will begin managing Sesame Workshop’s licensing business in Canada in January.
CFL edges onto the chart
BBM/Nielsen Top 30 – Nov. 5-11
The Grey Cup is coming! The Grey Cup is coming! And the semi-finals have crept into the Top 30.
YTV skeds Christmas-themed classics for December
Favourite characters from Charlie Brown, the Flintstones and Garfield will celebrate the holidays from Dec. 1 on.
Super Channel signs content deal with IMG
Canada’s only national pay-TV network will air the media giant’s panoply of sports, comedies, dramas and factual entertainment, plus Gamer.tv.
CODA gathers media clients and members for official launch
The Canadian Out-of-home Digital Association wants to lead the industry’s operators into the future. Media clients say that calls for some breakthroughs in standardization.
Undies-wearing dudes promoting Hanes
But it’s November, so the young men handing out specially wrapped issues of Metro this morning are actually sporting intimate duds as over-wear.
PALM Arnold names Gingras media VP
The media vet is leaving Cossette to join the Montreal agency.
Blitz appoints Stueckmann SVP/GM
He’s already worked closely with the Cossette division to develop the Optimum loyalty card program at Shoppers Drug Mart.
Bravo! to feature holiday-inspired shows
Live performances by Canadian musicians, plus a swing version of The Nutcracker, will dominate the net’s December programming.
Condo craze invading Second Life
A Vancouver company is enabling property developers to showcase their projects locally, globally and virtually.
ABC revamping rules for US newspapers and magazines
Canadian pubs will likely end up adopting all or some of the changes – whose goal is to streamline circulation standards and audits and provide marketers with more useful information.
L’Oreal’s De Celles new ACA chair
She says she’s ‘looking forward to (helping) ensure that the ACA continues to lead an industry that is in the grip of dramatic and exciting change.’
Will Mosque‘s message click in Quebec?
Radio-Canada is dubbing the ground-breaking series in French and will broadcast it next spring.
Sears continues reign as top radio advertiser: Media Monitors – Nov. 5-11, 2007
Sears stayed camped at #1 for the fifth week in a row, but there was a little movement in the chart’s lower spots.
