Articles Tagged ‘branded podcasts’
Acast partners with Donovan Bailey for new podcast
The weekly series will be ad-supported and feature integration opportunities for brands looking to lean into Bailey’s fan base and potential new audience.
Pattison adds podcasts to its media mix
The media owner has partially acquired full-service podcast production company Everything Podcasts to jumpstart its foray into the channel.
What does your brain look like on branded podcasts?
Neuroscientists tested regular podcast listeners, finding higher engagement, brand awareness and purchase intent with branded audio content.
