Articles Tagged ‘Catherine Laporte’
Spotted! Rona brings good luck to hockey fans with ‘Knock on Wood’
The brand aims to drive employee engagement as part of its new sentiment-based positioning.
Rona boosts media spend for ‘half-ass’ campaign
The new spot, devised by Courage, introduces the new brand platform ‘Make it right. Make it Rona.’
Spotted! A charitable cup of David’s Tea
The retailer opened a brief but noisy popup in Toronto to benefit Kenyan communities and spread some holiday cheer.
Spotted! Little Burgundy takes its wares on tour
The Aldo Group brand is targeting its young adult demo with a tour across Ontario and Quebec this month.
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