Articles Tagged ‘Hendrick’s Gin’

Hendrick’s hot air adventure finds success

The brand built on its tradition of “unusual” experiential marketing at Toronto’s Nuit Blanche festival.

Spotted! Hendrick’s Gin pipes up at the Eaton Centre

A pipe organ with cucumbers instead of keys may seem quirky, but senior brand manager Beth-Anne Perry says it’s the most on-brand way to reach new audiences.