Articles Tagged ‘IIHF World Juniors’

World Juniors doubles its audience

TSN drew an average of 1.5 million for Team Canada games, and expects ratings to grow in 2015 when the event returns to primetime in a Canadian time zone.

TSN announces World Juniors Twitter Amplify campaign

McDonald’s Canada sponsors the country’s first live sports Twitter Amplify campaign for the hockey tournament.

Canadian Pacific launches a new brand platform

The railway brand launched its first campaign in 20 years during the 2012 IIHF World Juniors tournament.

Canada-US World Juniors game a big draw

The New Year’s Eve match-up continued a week of over two million average viewers tuning into TSN for Team Canada games.