Mindshare Canada has expanded its digital team with the addition of three new hires. Armin Huska is joining as managing director, digital; Meir Vatagsky as director of customer acquisition; and Renee Mellow comes to the team as associate director, social.

Huska will be responsible for integrating digital across the agency’s teams and disciplines, and will report directly to Mindshare Canada CEO Karen Nayler. He most recently worked at Neo@Ogilvy as managing director.

Vatagsky will be responsible for thought leadership, strategic direction and execution across the agency’s digital business in his role, which is a new one at the agency. Before joining Mindshare Canada, he worked as director of media and analytics at Henderson Bas Kohn.

Mellow joins Mindshare Canada as the agency’s first associate director, social. She will be responsible for managing strategic social media and integrated campaigns in the new role, and comes to the agency after most recently working at technology start-up Thoora.

Photo: Buddawiggi, Flickr Creative Commons