Spence Diamonds and Shoppers take the top spots: AdEase Radio

QSRs and dine-in restaurants are among the highest-spending groups of the week.

The latest AdEase report shows that Spence Diamonds was the most active advertiser during the week of Dec. 2 to 8, with 9,046 combined occurrences.

The retailer ranked first in Vancouver, Edmonton and Toronto, while coming in second in Calgary and Ottawa. It increased its spend compared to the previous radio buying week, when it recorded 6,441 instances.

Shoppers Drug Mart was the second-most active advertiser, with 5,900 total occurrences, up 1,845 from the previous week. Cora Restaurants came in third with 5,532 occurrences, followed by the Government of Alberta and Sunwing Travel, with 4,948 and 4,891 incidences, respectively. All three advertisers upped their purchases significantly over the previous week.

Cora Restaurants was also the advertiser who advanced the most in the Vancouver ranking, climbing 372 positions to ninth. Sunwing Travel was the leading mover in Calgary, Edmonton, Toronto, and Montreal, while Planet Fitness was the biggest mover in Ottawa and Maxi in Quebec.

QSRs, dine-in restaurants and bars, and grocery stores and supermarkets were among the highest-spending groups.

Vancouver


Advertisers

1. Spence Diamonds: 2210 (3)
2. McDonald’s: 1895 (1)
3. London Drugs: 1701 (10)
4. Shoppers Drug Mart: 1278 (7)
5. Subaru Dealers: 1204 (8)
6. Subway Restaurants: 1162 (9)
7. White Spot: 1138 (-)
8. Cora Restaurants: 1111 (380)
9. Sunwing Travel: 1037 (24)
10. Forzani Group: 886 (2)

Categories

1. Quick Serve Restaurants: 3532 (1)
2. Pharmacies & Drug Stores: 3166 (2)
3. Dine-in Restaurants & Bars: 2914 (30)
4. Jewelry Stores: 2411 (5)
5. Grocery Stores & Supermarkets: 1590 (8)
6. Online Travel Agency: 1542 (3)
7. TV & Streaming Services: 1116.5 (11)
8. Sporting Good Stores: 926 (4)
9. Local Government: 897 (7)
10. Government Agencies: 850 (15)

Calgary


Advertisers

1. Government Of Alberta: 3021 (2)
2. Spence Diamonds: 1662 (7)
3. Shoppers Drug Mart: 1316 (3)
4. Calgary Co-operative Association: 1266.75 (4)
5. McDonald’s: 1196 (5)
6. Sunwing Travel: 958 (30)
7. Forzani Group: 955 (1)
8. Cora Restaurants: 950 (-)
9. London Drugs: 847 (11)
10. Subway Restaurants: 828 (9)

Categories

1. Local Government: 2725 (2)
2. Quick Serve Restaurants: 2662 (1)
3. Grocery Stores & Supermarkets: 2246.76 (8)
4. Pharmacies & Drug Stores: 2181 (4)
5. Online Travel Agency: 1870 (9)
6. Jewelry Stores: 1678 (10)
7. Dine-in Restaurants & Bars: 1609 (49)
8. Department Stores: 976 (5)
9. Sporting Good Stores: 955 (3)
10. Appliance Stores: 953 (22)

Edmonton


Advertisers

1. Spence Diamonds: 1927 (1)
2. Government Of Alberta: 1927 (2)
3. McDonald’s: 1670 (3)
4. Cora Restaurants: 948 (-)
5. Shoppers Drug Mart: 891 (5)
6. London Drugs: 766 (9)
7. Epcor Utilities: 717 (10)
8. Sunwing Travel: 688 (24)
9. Sleep Country: 590 (17)
10. No Frills: 553 (8)

Categories

1. Quick Serve Restaurants: 2702 (1)
2. Jewelry Stores: 2064 (5)
3. Local Government: 1895 (2)
4. Grocery Stores & Supermarkets: 1807 (4)
5. Pharmacies & Drug Stores: 1662 (3)
6. Dine-in Restaurants & Bars: 1622 (35)
7. Online Travel Agency: 1245 (8)
8. Gas & Electricity: 787 (12)
9. Furniture Stores: 742.5 (6)
10. TV & Streaming Services: 692 (19)

Ottawa


Advertisers

1. Canadian Automobile Association: 1470 (24)
2. Spence Diamonds: 1268 (5)
3. Desjardins Group: 1144.33 (1)
4. Shoppers Drug Mart: 1107 (2)
5. Cora Restaurants: 1070 (-)
6. Le Nordik Spa: 1037 (3)
7. Loblaws: 1033 (8)
8. Subaru Dealers: 962 (4)
9. Crave TV: 904 (9)
10. Planet Fitness: 869 (51)

Categories

1. Grocery Stores & Supermarkets: 2721 (1)
2. Dine-in Restaurants & Bars: 2554 (13)
3. Quick Serve Restaurants: 1682 (2)
4. Jewelry Stores: 1552 (4)
5. TV & Streaming Services: 1446 (6)
6. Spa Services: 1356 (10)
7. Local Government: 1306 (12)
8. Multiple Insurance: 1266 (93)
9. Pharmacies & Drug Stores: 1188 (7)
10. Gyms: 1161 (22)

Toronto


Advertisers

1. Spence Diamonds: 1979 (6)
2. Loblaws: 1560 (5)
3. Government Of Ontario: 1457 (16)
4. Subaru Dealers: 1358 (10)
5. Tim Hortons: 1328 (9)
6. Sunwing Travel: 1308 (28)
7. Shoppers Drug Mart: 1308 (8)
8. Subway Restaurants: 1233 (7)
9. Indigo Books & Music: 1222 (13)
10. Cora Restaurants: 1216 (-)

Categories

1. Grocery Stores & Supermarkets: 3764 (1)
2. Dine-in Restaurants & Bars: 3346 (17)
3. Quick Serve Restaurants: 2994 (3)
4. Online Travel Agency: 2523 (2)
5. Local Government: 2181 (9)
6. Jewelry Stores: 2180 (10)
7. Beer, Wine And Liquor Stores: 1503 (23)
8. TV & Streaming Services: 1455 (19)
9. Pharmacies & Drug Stores: 1308 (12)
10. Spa Services: 1253 (11)

Montreal


Advertisers

1. Desjardins Group: 1392 (4)
2. Crave TV: 1052 (10)
3. Cora Restaurants: 974 (-)
4. IGA Food Stores: 946 (2)
5. Sunwing Travel: 900 (19)
6. Marche De Noel De L’assomption: 840 (-)
7. Subway Restaurants: 789 (7)
8. Government of Quebec: 783 (3)
9. Ford Dealers: 749 (9)
10. Esterel Resorts: 701 (-)

Categories

1. Dine-in Restaurants & Bars: 2305 (20)
2. Grocery Stores & Supermarkets: 1849 (2)
3. Quick Serve Restaurants: 1384 (6)
4. Department Stores: 1301 (1)
5. Electric Cars: 1287 (15)
6. TV & Streaming Services: 1150.5 (11)
7. Online Travel Agency: 1094 (3)
8. Holiday Markets: 954 (141)
9. Hotels & Resorts: 928 (150)
10. Furniture Stores: 847 (4)

Quebec City


Advertisers

1. IGA Food Stores: 792 (1)
2. Crave TV: 723 (4)
3. Cora Restaurants: 374 (-)
4. Government of Quebec: 287 (3)
5. Desjardins Group: 280 (11)
6. Floralies Jouvence: 262 (7)
7. Dormez-vous Sleep Centers: 259 (8)
8. Maxi: 220 (195)
9. CSST: 219 (21)
10. Groupe St-hubert: 217 (28)

Categories

1. Dine-in Restaurants & Bars: 1721 (2)
2. Grocery Stores & Supermarkets: 1308 (1)
3. TV & Streaming Services: 723 (9)
4. Sporting Good Stores: 486 (3)
5. Quick Serve Restaurants: 387 (15)
6. Electric Cars: 363 (34)
7. Mattress Stores: 359 (6)
8. Furniture Stores: 322 (5)
9. Clinic: 284 (40)
10. Holiday Markets: 267 (17)