Jesse Kohl

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Articles by Jesse Kohl

Next media star: Genesis Vizeum’s Alice Ho

The final installment of MiC‘s continuing series spotlighting the up and comers. . .


Branchez-Vous movies group adds to roster

The Quebec portal’s BV! Movies group has a new flagship title.


Flashpoint takes #5
BBM/Nielsen Top 30 – July 7-13, 2008

CTV’s summer hit has already made headlines on both sides of the border. On the national chart, it delivered a 1.108 million average on Friday and another 625,000 on Sunday.


Nike scores Vancouver’s biggest OOH coup

One big race. One big marketer. One really big ad… for Vancouver.


Brad Pitt or Steve Buscemi? Yeah, we thought so . . .

Empire Communities is positioning itself as the hip & happening condo builder in Toronto with a new vanity/celeb-inspired contest with Bell.

News gets a makeover

The female-skewing lifestyle site has relaunched, and there are more sponsorship opportunities.


Next media star: Dentsu’s Flood

MiC‘s continuing series spotlighting the up and comers media shops singled out as being a step ahead, focuses on how Thomas Flood helped put bums in trucks, one hootenanny at a time.


Energy puts radio stream on iPhone

The Toronto Star, Score Media and now Energy 105.1 FM – the latest in CanCon for the iPhone.


Notes from the mediascape: L.A. Hard Hats launches in Lively

Google’s latest innovation is the launch of a virtual world with portability. And the first brand to sign on is a broadcaster pumping a television premiere.


OOH revenue climbs to double digits

Out-of-home advertising spend has grown across several product categories over last year.


CTV rebrands Razer as MTV2

Music and over-the-top attitude for the 12-24 demo – that’s what’s in store for the channel formerly known as Razer.


Free iced tea… on Tetley

The bevco wants one-on-one interactions with street teams to be at the core of a summer sampling tour, but radio buys and a Kellogg’s partnership are also part of the program.


Crowd-sourced news site buys online rumour mill

NowPublic is buying Truemors, the brainchild of Guy Kawasaki.


ChickAdvisor launching sponsor-backed video series

From the makers of last year’s Where’d You Get That? comes a new short-form video series… with sponsors and in-restaurant distribution.


Carat wins Kohler media account

A media review has seen the Kohler brand leave Starcom for Carat.