Cashmere’s catwalk campaign hits its stride
The Kruger brand’s bathroom tissue fashion show may have strutted through Toronto yesterday, but Canadians can still participate in the campaign by voting for their favourite dress online.
Webb resigns from Corus Entertainment
The VP and head of programming and production is set to leave the company Oct. 1.
Petro-Canada tops TO: Media Monitors, Sept. 13 to 19, 2010
In the radio rankings this week, Alarmforce tops Montreal while the top three spots go to new brands in Toronto.
Global is Gleeful for Tuesday
The musical wins Tuesday night for Global in the opening week for Canada’s fall TV season.
Credit unions go back to school
Central 1 looks to attract student eyeballs this fall with Donkey Kong, on-campus OOH and Facebook in an effort teach them the difference between credit unions and banks.
Transcon Media expands digi offerings
The media company will rep Canadian inventory for dozens of online media publishers, including Demand Media.
Netflix gets in market, on demand
The online streaming service formally announced its entry into the Canadian on-demand TV and movie market today, offering subscriptions for $8 and locking in distribution deals with Canadian producers.
Postmedia posts first numbers
The network of former Canwest LP websites has posted its best-ever traffic in its first full month of business.
VideoEgg rebrands as Say Media
The company has acquired blog platform developer and social media marketing co Six Apart in a deal that will combine the two companies’ ad and distribution products.
Fall TV kicks off strong
House wins the night with 2.7 million, with CTV’s Castle and Global’s Hawaii Five-0 hot on its heels.
MiC Picks: Three things with MPG’s Kevin Johnson
The SVP and managing director of MPG Toronto shares his thoughts on what’s inspiring him in the mediaverse today.
LifeforceTV gets In the Rough
Profiling the world of pro golf, a new web series is targeting those who dream of PGA glory. Sponsorship and online ad opps are available.
CRTC weighs in on Shaw-Canwest deal
CRTC chair Finckenstein tells Shaw to sweeten its tangible benefits package, but Shaw’s takeover of Canwest is on track for regulatory approval.
Kia takes to the ice
The car company expands it hockey-focused media strategy by sponsoring fantasy leagues on CBC and TSN.
Mazda drives grads with TalentEgg
The automotive brand is hoping to reach graduating students as they take their first steps into ‘real life’ with a custom-built sponsored section on the career website.
