Gravity set to launch
The two-hour premiere will air on three networks, before moving to its regular simulcast slot the following week.
ReForest London launches online contest for trees
The London, ON.-based non-profit’s Amazing Tree Quest invites users to share their pics and stories of the Forest City’s trees.
Zig launches campaign Just For Laughs
A multimedia campaign spanning TV, radio and online invites Torontonians to take a hahaha break from the economic gloom.
MiCpicks: Sean Howard’s ‘Three Things You Should Know About…’
Twist Image’s new senior account director Sean Howard has a thing or two (or three) to say about where media is headed.
Publicité CityFlitz drives into Montreal
The $1 car-sharing service that offers ad-wrapped autos launched in Montreal yesterday, with a tasty local product on board as the first buyer.
Beam me up, ninja! Media Merchants project brands
The Vancouver-based Media Merchants’ (TMM) Projection Ninjas strike out on behalf of the Burger King.
CRTC must ‘keep the road open’
Internet providers should stop playing favourites, say producers and actors, amid warnings of a chill on digital distribution.
New low for Canwest
The broadcaster’s class A voting shares fell 41% on Thursday, to a new 52-week low of 13 cents on the Toronto Stock Exchange. Class B, non-voting shares were off 53%, to close at 6 cents at the close of trading Thursday.
Doyle changes plot
Content-wise the series will retain comic elements, but become more of an investigative crime drama as a mid-season one-hour for the CBC.
Specialty TV revenues rise by 6.5%: StatsCan
A major shift has occurred in the broadcasting industry as specialty TV surpasses conventional with operating revenues of $2.3 billion, according to a 2008 Television Broadcasting Report from StatsCan released today.
Corus’ women’s nets dish up new shows and opps
The specialties’ fall slate accessorizes with a bevy of title sponsorship, integration and redesigned site options.
Hellmann’s serves up food for thought
The brand is taking its ‘real food’ movement to the next level with a viral video that uncovers some startling facts about the Canadian food system.
CTV still mum on Flashpoint
While a CTV spokesperson says the net has not confirmed its broadcast plans for the remainder of season two, others say the net has ordered a third season of the show, and there is hope that CBS will return to the series too.
Quebecor rolls out peel-and-sniff
The new ‘Flexappeal’ ad extension invites magazine and newspaper readers to follow their noses through ads.
Canuck movies must go on – on Citytv
Rogers loses its bid to get out of its Cancon requirements, but is cleared of alleged license violations.
- Is GroupM being dismantled? Reports point to rebrand and restructuring
- Some GroupM Canada senior executives have left the agency
- Havas Media Canada makes three senior leadership appointments
- Media leaders concerned ad spend not going to Canadian media
- Upfronts 2025: Fox announces significant investment in sports
