Score scores Team Canada and Team USA b-ball broadcasts
Exclusively in Canada, the net will air the 2007 FIBA Americas Championship of Basketball as Team Canada battles for a place at the 2008 Olympic Games.
Notes From the Media Landscape: Cavemen getting cold shoulder
Viewers might like the sitcom when it debuts in October. But rival advertisers are already giving the Geico ad spinoff a thumbs-down.
Guessing the number of (virtual) gumballs
Can this classic contest gone virtual actually get some viral results for Dell and Intel? Here’s an interactive component to chew on.
Metro leveraging 30th anniversary of Elvis’ demise
The free daily is remembering the King by offering readers free downloads of some of his hits.
Star Jones comes to Court TV Canada
The former co-host of ABC’s The View is lined up for a new daily show.
APTN bows fall sked plans
Rural series are key to the specialty net’s fall lineup.
Op-ed: Television more buoyant than ever
It’s mere myth that TV’s effectiveness as an ad venue is declining, writes the head of the Television Bureau of Canada.
CBC unveils Test the Nation: Watch Your Language
The second installment of the interactive quiz show is on the sked, but the SMS/mobile component is on hold until the next time around.
MuchMusic announces more celebs for fall sked
The music station’s got some new originals, some returning faves, and a little bit from the CTV archives.
Forbidden Fruit campaign drives online with street media
Adams and Eves of Canada – Lipton WANTS YOU!
Global wins Sunday… only Sunday
BBM/Nielsen Top 30 – July 30-August 5, 2007
Global’s Big Brother, American Inventor and Family Guy are doing well, but CTV’s winning every night but Sunday on this national chart – without competition on Mondays and Fridays.
Allan Gregg re-joins Decima
Almost three decades ago, Allan Gregg founded Decima Research. Now, he’s back on board.
Subway screens to debut ‘hybrid programming’
The company responsible for Toronto’s subway screens is launching an urban film festival with Art for Commuters. They’re calling it a proactive response to the whole ‘public space’ issue.
Cineplex signs coast-to-coast deal with Empire
Media buyers dealing with Cineplex now have access to more screens in Atlantic Canada.
JumpTV buys Cycling.tv
The multilingual Internet TV player from Toronto is pushing forward with its international sports programming strategy.
- Some GroupM Canada senior executives have left the agency
- Is GroupM being dismantled? Reports point to rebrand and restructuring
- Havas Media Canada makes three senior leadership appointments
- Media leaders concerned ad spend not going to Canadian media
- Upfronts 2025: Fox announces significant investment in sports
