The attraction is promoting its EdgeWalk with an augmented reality campaign that offers a virtual 360-degree view from the top of the tower.
The Corby Distilleries brand has purchased 70% of the square’s ad space and placed augmented reality ads for its Greyhound cocktail.
A new app, iRiS, was created by the tech company to provide consumers with a directory of AR executions that they can interact with.
Placing print ads, AR-enabled transit shelters spots and sampling in trendy Toronto locations is how the Bacardi-distributed brand is working to reach a younger target.
The retailer is bringing its flyers and in-store merchandise for the new superhero movie to life with the roll-out of an augmented reality app.