Articles Tagged ‘Brian Fitzpatrick’
Invisible cars and bus shelter jukeboxes: MiC’s Global Tour
Laura Gaggi from Gaggi Media and Brian Fitzpatrick from Mindshare share their thoughts on OOH campaigns from brands including Coca-Cola and Mercedes-Benz.
Campaigning for Valentine’s Day
MiC asks execs from Carat and Mindshare if they are feeling the love for Feb. 14 campaigns from brands including Wind Mobile and Heineken.
Ad exchanges: the industry weighs in
Media industry players Brian Fitzpatrick of Mindshare and Rebecca Shropshire of UM Canada on the increase of real-time bidding in Canada.
