Articles Tagged ‘Foursquare’

New York Ad Week: The big bang of tech and creativity is here

Mary Maddever takes in day one of presentations, from Microsoft Advertising to L’Oreal and Foursquare, and reports that the buzz is all about apps and targeted engagement.

Metro shares its love of news

The daily newspaper is rolling out a set of promotions as a fall extension of its “shareability” campaign that launched in the spring.

Foursquare takes a dip in the ad pool

Robin Hassan at Starcom and Ian Giles at MediaCom speak to MiC about the impact that the social networking app’s new advertising program will have on the Canadian market.