Ishma AH

Blog: Survival isn’t enough. It’s time for change

Initiative’s Ishma Alexander-Huet on why after 18 years of trying not to be seen as a “disruptor,” she’s speaking out.

bianca-ackermann-Ca7qmZOR6J4-unsplash

Blog: When tourism restarts, how can media adjust to new needs?

The ACA’s Chris Williams on how improving marketing tools for local businesses can go a long way in rebuilding the economy.

SL-Bio-Pic-585x350

Letter to the editor: As leaders, let’s stay positive and weather the storm together

Amidst a period of grave uncertainty, CMDC president Shannon Lewis offers a message of resilience to the next generation of the media industry.

_0015_richard bw.jpg

Blog: Making sense of radical circumstances

UM’s Richard Fofana argues that while COVID-19 is like nothing brands have ever seen before, when it comes to adaptation, some principles are timeless.

64770932_10157299029914834_8948714680776392704_o

CES Perspectives: Orion

Managing director Emily Douglas on the value of CES for media agencies beyond the show floor, and the balance between humans and AI.

IMG_1822

CES Perspectives: Mindshare

CEO Devon MacDonald on whether smart TVs have been dumb all along, and how the OOH industry can benefit from the showcased tech.

SL-Bio-Pic-585x350

Yes, the new decade is uncertain. Here’s why I’m excited

CMDC president Shannon Lewis on all the change of the decade to come – and why it’s good for media agencies.

Wes W

Blog: Dear creatives, let’s re-think your relationship with media

Cossette Media’s CSO Wes Wolch on why media needs to be brought off the back-burner in 2020.

Via

Blog: How can agencies break through the Canadian media crisis?

Touché!’s Alexandra Cloutier explains the three big takeaways from the agency’s Canadian-first media experiment.

Chris Williams 2016

Blog: How long is a piece of (media) string?

The ACA’s Chris Williams challenges the notion that metrics have always been black and white, but is confident that digital players will soon find a leading approach.

Urania Large

Blog: Whose job is it to maintain and foster talent?

MediaCom’s Urania Agas on how clients can play just as much of a role in the development of agency talent.

Ivey

Column: Grabbing the mic at Advertising Week

Agents of Necessity’s Sarah Ivey wants more points of view from the media side at the annual festival.

neonbrand-_oKSYD2cSIk-unsplash

Blog: A back-to-school primer on big data

Magnet’s Jessica Tran on what all levels – brand, agency and consumer – need to know.

Mo Large

Opinion: Should we disclose margins?

Empathy president Mo Dezyanian on what buyers and planners can learn from the world of contracting.

helloquence-61189-unsplash (2)

Blog: My AI wishlist

Horizon Media EVP and co-chief investment officer Sarah Baehr on the immediate potential of AI, and how it can benefit Canadian agencies.