Articles Tagged ‘Joan Brehl’

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AAM ups brand-focused value of its service

The non-profit industry body has released three products that highlight its focus on ad blocking, non-human traffic and richer publisher data.


AAM board approves newspaper changes

The measurement organization’s directors agreed to eliminate the paid circulation requirement at its most recent meeting, where it also announced new additions to its board.


AAM makes newspaper reporting changes

Joan Brehl, VP and GM of the organization, tells MiC about what she calls historical updates to the way newspapers measure their circulation in Canada.