Articles Tagged ‘news media’

Behind the Buy: Maple Leaf Foods’ media blitz leverages ‘Made in Canada’

Fuse led the media buying, which included DOOH, social networks and news media.

People still rely on traditional media for news: study

According to the research by Kaiser and Partners, Gen Z is most likely to fact check what they read, while boomers are the least likely.

image of newspaper and tablet with news media on screen

News media most credible with Canadians: report

Kaiser & Partners research shows that while established media outlets still have cred with Canadians, the younger demos are using social media to access it.

TV and digital outpacing print news: study

TV and digital outlets top sources for Anglophones, 20% of whom consider themselves news enthusiasts.