Articles Tagged ‘Shoppable videos’

Facebook collections 1

Facebook unveils new shoppable ad format

Collection, a new mobile-optimized video unit, will lead users to a page of up to 50 items for native shopping on the Facebook app.


Media weigh-in: Shoppable videos

MiC asks Shane Cameron from OMD and Will Oatley from Carat to explore the benefits and drawbacks of integrated e-commerce videos.