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Media and advertising spur Omnicom’s Q1 growth
The company, whose agency networks include BBDO, DDB and TBWA, reported a profit of $486.4 million.
April 16, 2025 -
TD Bank focuses on Beaches Jazz Festival to support local growth
As a returning sponsor of the festival, the brand aims to support Canadian music while deepening its impact on local communities.
April 15, 2025 -
Behind the Buy: Maple Leaf Foods’ media blitz leverages ‘Made in Canada’
Fuse led the media buying, which included DOOH, social networks and news media.
April 14, 2025 -
Jolt adds OOH charger location and expands team in Canada
The DOOH and EV charging network has opened a new location in Mississauga.
April 14, 2025 -
How Canada’s broadcasters are responding to trade tensions
CBC, Bell and Corus on how they’re programming content around the recent surge in Canadian patriotism.
April 10, 2025 -
KD’s media mix highlights customer’s ravenous hunger
The brand’s latest campaign includes a major OOH buy and a new creative approach to connect with its audience.
April 8, 2025 -
TikTok ban delayed for second time
Execs from Involved Media and Cairns Oneil weigh in the recent ban delay and one of its potential suitors.
April 7, 2025
Spotted! At TIFF: Globe and Mail rides in style
The publication promotes its sponsorship and style section with a decked out bus and free swag.
Spotted! At TIFF: Skyy Vodka lights up the night
The PMA Canada brand kicked off its festival sponsorship with an eye catching stunt.
TIFF adds 18 sponsors
The festival brings its total number of sponsors to 68, with 50 returning this year including Bell, RBC and BlackBerry.
TIFF brings Fellini exhibition to the streets
From public screenings to social media, TIFF is aiming to expand its reach with its latest campaign.
