Patti Summerfield
Royal Canadian Mint celebrates L.M. Montgomery with new coin
This year marks the 150th birthday of the Anne of Green Gables author.
Hotspex and RainBarrel partner to launch EthoSense
The new Canadian market segmentation solution provides insights beyond demos and behaviourial data.
Numeris appoints interim CEO
Sue Haas is taking on the interim role as Neil McEneaney steps down.
Tangerine Bank emphasizes achievable goals with Pinterest Trends
The bilingual campaign targets consumers searching for financial advice to help them reach small and large money milestones.
Telus chooses Magnite ad server and streaming SSP
The technology will enhance the telecom’s connected TV offering, FAST channel and online video ad inventory.
Following Wildfire ad campaign launches with broad media support
Partners supporting the campaign include Bell Media, CBC, PostMedia, and Spotify.
The Trade Desk rolls out new buying platform
Kokai uses AI to help advertisers target audiences and buy the right ad impressions at the right price.
DoubleVerify releases its 2024 Global Insights Report
According to the study, attention measurement is the most important third-party verification tool across media channels in North America.
Canadians will spend more than 14 years on their mobile apps
A new study reports that mobile phone usage continues to grow year-over-year across all age groups.
Kijiji launches virtual rental realtor, Kay Jiji
The multi-platform campaign features all the media tools a local real estate agent would use.
MiQ releases its first results of Privacy Sandbox testing
Recent tests of Google’s cookieless solution highlights what it’s doing right and what it still lacks.
Stanley Cup Final dominated the airwaves
The final game was Sportsnet’s most watched broadcast ever.
CIBC focuses on travel rewards with Pinterest campaign
The summer-long campaign includes sponsored travel-related editorial.
Phonexa expands Canadian presence
The performance marketing software company is opening a new Toronto office.
Pinterest introduces Board Sharing videos
The new feature enables sharing of boards in video format across social media with inks to shoppable boards.
- Kraft Heinz goes big on OOH to show its presence in Canadian kitchens
- All-Canadian social media platform to launch this fall
- Buy-Canadian sentiment is growing and here to stay: survey
- Industry welcomes repeal of DST but confusion, concerns remain
- Pizza Pizza shifts media focus for ‘Canada’s Pizza Heritage’ moment
