Ad spend on the rebound: Group M
The media agency parent co has released its worldwide media and marketing forecast report, indicating that Canada should expect almost 3% ad spend growth in 2010.
App-etite: Maple Pictures kicks some app
Maple Pictures VP Joanna Miles tells MiC about the prodco’s latest mobile move.
2010 upfronts ‘fast and furious,’ buyers say
MiC‘s industry inside sources say the pressure is on as nets are looking for double-digit increases and fast-moving inventory.
America’s Got Talent impresses at the top
Big Bang Theory is in second place for the week in BBN Canada television ratings.
Blue tops for Global, ABC
Latest Canuck-made cop series wins the night on both sides of the border.
Dove gets fresh with CTV.ca this summer
In a first for the channel, CTV is adding webisodes like Jason Priestley’s The Lake and a new show from LonelyGirl15 to its website, as well as a customized online channel from Dove.
Canada picks up four more Lions, including a Gold in Film
BBDO’s ‘Arctic Sun’ for Pepsico’s Tropicana provides Canada’s second Gold of the festival and the first Grand Prix for Good prize is handed out.
Nationalpost.com to launch Women Executives section
In partnership with Women’s Executive Network, the National Post will launch a new online section dedicated to stories about women in business and a run cover story about powerful female execs in FP Magazine‘s December issue.
App-etite: Tiffany & Co. sizes up ring buyers
Tiffany & Co.’s Carson Glover shares the strategy behind the company’s new iPhone Ring Finder app.
Sears climbs to the top: Media Monitors radio rankings, June 14 to 20
Ford Lincoln Mercury holds on to the top spot in Montreal’s ad buy rankings.
Spotted! WWF bears all
The World Wildlife Fund sends a message to G20 leaders with an art installation in downtown Toronto that doubles as a clever metaphor for global warming.
Italy vs. New Zealand attracts 1.6 million: CBC World Cup ratings, June 19 – 23
The most popular game online was Slovenia vs. England on Wednesday with 179,016 total live streams.
Greg’s Ice Cream spreads happiness during G20 blues
The Toronto-based creamery spreads a little happiness by treating Torontonians with free ice cream samples.
Canada takes a coveted spot on the Titanium & Integrated shortlist
JWT Toronto is the only Canadian agency on the list, which strategy‘s Mary Maddever calls ‘the only truly short Lions shortlist.’
Global gets real with new channel launch
Canwest is launching its newest channel, Global Reality, with a large-scale media campaign embracing everything from TV to tattoos.
