MSN.ca launches in Canada
After ending its partnership with Bell Sympatico, Microsoft Canada is launching its own portal with multimedia features and ad opps across PC, mobile, gaming and, of course, the web.
Slide in overall magazine circ slows
ABC releases its bi-annual circulation report, with findings that indicate less decline in single-copy sales compared to its last report.
Party Buzz brings brands inside Canadian homes
Brands like Van Houtte, Saputo and Hasbro are stepping into the house party scene.
Bic looks to draw a crowd
The ubiquitous pen co is touting its new line – up-close-and-personal style.
Teletoon bows brand integration first
The cartoon network is incorporating Moxie Girlz into its new show Majority Rules.
Mom Central delivers mommy bloggers
New Canadian offshoot of MomCentral.com is bringing brands and mammas together.
CTV builds on dance craze with new TV flick
In production now, Turn The Beat Around will debut in 2010.
Showcase gets bold
A mega marketing campaign is making its way across the nation’s major cities on Monday to help introduce the net’s new look.
WeatherEye Mobile gusts new reach
New mobile app offers a flurry of ad opps.
Scotiabank’s student loan adventures
Scotiabank educates young scholars about paying for school with a series of online videos.
Facebook announces changes to its privacy policy
The social media giant is touting greater transparency and control for users over info they provide to third party apps as part of its new privacy policy improvements. The changes also include an outline of how its ad programs work, and a new permissions model that requires apps to obtain express consent from users – before any data is shared.
MuchMusic’s digital offerings go commercial-free
MuchVibe, MuchLOUD, PunchMuch and MuchMoreRetro are taking ads off their airwaves.
TENA updates incontinence messaging
The bladder-protection brand launches a new North American campaign that reaches out to women with a message of empowerment and confidence.
Thriller, web series join Radio-Canada sked
French network unveils fall plans, boosted by last-minute handout from CTF.
CRTC set to okay Canwest sales
Clear skies for handover of Hamilton and Montreal stations, following hearing and deal with union.
- Is GroupM being dismantled? Reports point to rebrand and restructuring
- Some GroupM Canada senior executives have left the agency
- Havas Media Canada makes three senior leadership appointments
- Media leaders concerned ad spend not going to Canadian media
- Upfronts 2025: Fox announces significant investment in sports
