Articles Tagged ‘Aegis’

Staples casts wider net with new campaign and tweaked logo

The business supply retailer’s new slogan “Make More Happen” is the first change to its tagline in over 10 years.

Shoppers Drug Mart launches summer campaign

The retailer’s big summer push includes a contest, in-house brand promotion and customized in-store program with 31 vendors.

Shoppers Drug Mart makes Christmas shopping simple

The pharma-retailer has launched its holiday Gifts Made Easy campaign, which targets men and women aged 25 to 54.

Carat signs on with Movember

The Aegis agency is working with the cause, which is now supporting prostate cancer awareness and male mental health.

Shoppers Drug Mart celebrates 50 with a bang

The pharma-retailer will kick off its biggest campaign ever with an extensive media buy and special in-store promotions.

Social TV: the industry weighs in

Media execs Nick Barbuto of Cossette and Katie Atkinson of Aegis talk to MiC about the merger of social media and TV viewing.