Articles Tagged ‘Alicia Petralia’
Why so many creative agencies are building up their media offerings
Shops are seeing benefits from more closely integrating the two areas of expertise.
Getting to Know: Alicia Petralia
Lauren Richards talks to the head of Zulumatic about the perks of leading a creative agency’s media arm.
Zulu Alpha Kilo launches media offering
Alicia Petralia has been hired to lead Zulumatic Media, which is exploring the opportunities in connecting media more strongly with the creative process.
